CBD in Beverages: A Deep Dive into Legality, Categories, Market Size, and Convenience

CBD in Beverages: A Deep Dive into Legality, Categories, Market Size,  and Convenience

In recent years, CBD (cannabidiol) has surged in popularity as a wellness and
relaxation supplement. One of the most innovative and convenient ways to
consume CBD is through beverages. In this blog post, we'll explore the
legality of CBD in the USA, the various categories in which CBD is used, the
overall market size for all categories, the market size of CBD-infused
beverages, and why it's becoming increasingly convenient to take CBD in
this form.

CBD Legality in the USA

The legality of CBD in the United States is a complex and evolving subject. In
2018, the Agriculture Improvement Act, commonly known as the Farm Bill,
legalized industrial hemp production and removed hemp-derived CBD from
the list of controlled substances. This move significantly changed the CBD
landscape, making it legal at the federal level, provided that the CBD is
derived from industrial hemp with less than 0.3% THC
(tetrahydrocannabinol), the psychoactive compound found in cannabis.

However, individual state regulations regarding CBD can vary widely, so
consumers should be aware of the specific laws in their state. In general,
CBD products are readily available in most states, and they can be
purchased online or in physical stores.

Different Categories of CBD Usage

CBD products come in various forms to cater to different consumer
preferences. Some of the main categories include:

1. **Tinctures and Oils:** These are concentrated liquid forms of CBD that
can be placed under the tongue for fast absorption.
2. **Edibles:** CBD-infused edibles, such as gummies and chocolates, offer a
tasty way to consume CBD.
3. **Topicals:** Creams, balms, and lotions infused with CBD are designed for
localized application to target specific areas.
4. **Capsules and Pills:** CBD in pill or capsule form provides a precise and
convenient dosage.
5. **Beverages:** CBD-infused beverages have gained popularity for their
ease of consumption and versatility.
Overall Market Size for CBD Products
The CBD industry has experienced remarkable growth since the Farm Bill's
passage. According to BDS Analytics and Arcview Market Research, the
global CBD market is projected to reach $20 billion by 2024. This growth is
driven by increased consumer awareness of the potential health benefits of
CBD and the expansion of product offerings.

Market Size of CBD-Infused Beverages
CBD-infused beverages represent a rapidly growing segment within the CBD
market. These beverages include CBD water, teas, coffees, sodas, and even
alcoholic beverages. The global CBD-infused beverage market is expected to
reach $1.4 billion by 2024, according to Zenith Global, reflecting the
significant interest in this category.
Convenience of CBD in Beverages
There are several reasons why consumers find CBD-infused beverages
1. **Precise Dosage:** CBD beverages come in pre-measured servings,
ensuring consistent and accurate dosing, which can be challenging with
other forms like tinctures.
2. **Discreet Consumption:** CBD beverages can be consumed discreetly,
making them suitable for various social settings.
3. **Taste and Variety:** These beverages often come in a range of flavors,
making them more enjoyable to consume compared to some other forms of
4. **Hydration:** CBD-infused waters and sports drinks offer a convenient
way to stay hydrated while reaping the potential benefits of CBD.
5. **On-the-Go**: CBD beverages are perfect for those with active lifestyles,
providing an easy way to incorporate CBD into their daily routines.
CBD-infused beverages are a testament to the innovative nature of the CBD
industry. With growing awareness of CBD's potential benefits and the
convenience of these beverages, it's no surprise that this category is
experiencing significant growth within the broader CBD market. However,
consumers should always research products and choose reputable brands to
ensure they are getting a high-quality and legal CBD experience. As
regulations continue to evolve, CBD in beverages is likely to remain a
popular and convenient choice for those seeking the potential benefits of
cannabidiol in their daily lives.